The beauty world is going mobile.
Will you be out of a job?
A few tips on preparing yourself and your mobile business for this new trend.
You probably noticed how you can get anything you need with just a smartphone. Whether it is a plane ticket, a cute dress or even a hamburger, in just a few clicks, everything comes straight to you. Why should it be any different for beauty appointments? Delivery services are a hot trend these days. If you’re a professional beautician and thinking about opening your own business, now might be just the right time for you! The main benefits of starting your own mobile beauty business are flexible hours, no/low fixed costs (such as rent) and the ability to build your own clientele.
So, what do you need to start?
- Are you qualified? Make sure that your degree or certification makes you eligible to operate as a mobile beauty professional.
- How to start: Register yourself as self-employed with HM Revenue & Customs. Check also with your local authorities what license is required. Once you’re done with legal steps, you need to think logistics.
- Get moving! The best way for you to travel with your equipment and products would be a car, a van, scooter or even a bike. So among the first things, you need a driving license and a vehicle, or a bicycle that you feel comfortable with. Being mobile can be one of your greatest assets.
- Location-Location-Location! Choose an area you would like to work in. Once you determine how far you are willing to travel for your appointments, check out your local competition. This will help you define your pricing. It needs to be appealing to your future customers but also cover your costs.
- Tools: Among the starting costs and depending on the services you will provide, you might need to purchase a foldable manicure table and all the necessary beauty products to your activity.
- Protect your business: Get covered from a legal standpoint. In order to be a mobile beautician, you will need to have a public liability insurance, as well as professional indemnity insurance, which covers you in case a client makes a claim against you. Check with your local authorities if you are required to have a license to practice as a mobile beauty professional.
- Payday! You will need to make sure your books are in order. Choose an accountant you trust and let them deal with the hassle of invoices, payments, collections and taxes!
- The fun part: Once your mobile business is set up, or if you’re already set up and want to expand then you’ll need to dedicate a part of your budget to marketing. This may include creating a logo, flyers, business cards and if you can stretch your budget a bit, a nice website introducing all your services and contact info would be a plus. There are various ways to set up your own website very easily and at almost no cost. For example, Wix, Web.com, Squarespace or Strikingly are very user-friendly tools to help you build your own site in just a few steps. If you’re a bit savvy with social media, you definitely want to open an account on the leading social media platforms, such as Facebook, Instagram and Twitter. They are free and you can easily run low budget campaigns on Facebook targeting your exact audience.
Mobile Beautician- How to get started with your mobile business?
The cherry on top, is that Missbeez is here to do a lot of the grunt work for you. When you partner with Missbeez, you can put all of your focus on your mobile business and what you do best: making clients look and feel great. Missbeez has marketing expertise and takes care of brining you the clients, marketing expenses and you get to choose when and where to work.
These steps will take some time to complete, but once you’re on the path to greatness, you will be unstoppable, and most importantly, in control of your own business, your hours, schedule and your income! Missbeez is here to help you get started, whether you’re looking for your first client or looking to expand your business, Missbeez can help with it all. You can reach us here and on Facebook.